Ad formats that work while the meter runs.
Every TruCost campaign runs across a live fleet in Delhi NCR — inside the cab, on the outside, or through direct interaction with the passenger. No skipping, no scrolling past.
In-Cab Digital Screen Advertising
High-impact digital advertising through strategically installed LED screens inside the cab. These screens display engaging video ads throughout the passenger's entire journey — continuous visibility that a scrollable feed can't match.
Unlike digital ads that can be skipped, in-cab advertising captures a captive audience. With passengers spending real time inside the cab, this format delivers higher engagement and stronger recall than most digital placements.
- Runs for the full duration of every ride
- Cannot be skipped, muted, or scrolled past
- Best for brand awareness and visual impact
Interactive Advertising & Passenger Engagement
We go beyond passive advertising with interactive experiences inside the cab — in-ride surveys, QR-led promotions, and product sampling that turn attention into real engagement, not just an impression.
This format doesn't just build awareness, it gathers valuable consumer insight in real time. Passengers can even be rewarded for participating, which pushes response rates well above typical digital benchmarks.
- QR-led lead capture and promotions
- In-ride surveys with real passenger responses
- Product sampling opportunities during the ride
Outdoor Advertising & Cab Branding
Full or partial vehicle wraps turn every TruCost cab into a moving billboard. Because the fleet is GPS-tracked, we can target audiences by route, location, and travel pattern — not just spray a wrap across the city and hope.
Whether you want to focus on specific business hubs or high-demand routes, this precision makes outdoor campaigns on TruCost more efficient and impactful than traditional static billboards.
- Full or partial exterior vehicle wraps
- Route, location, and time-of-day targeting
- Higher ROI than static outdoor placements
What You're Actually Buying
Not impressions. Attention.
Every format above runs on the same live fleet — the difference is where and how your brand shows up.
Meet the brands already on the road with us.
See who's running campaigns today, watch the cab demo, and get your pricing.